As a young little girl, Patty likes making drawings of a woman wearing beautiful bouffant ballgown, dressing up Barbie & paperdolls and loves to cut croquis of wedding gowns designed by famous fashion designers that were published on a newspaper. She found delight of watching her mother dress up and use to accompany her to the nearest dress shop to have a custom blouse made. Those were the early moments that made Patty to love Fashion and have a distinct taste when it comes to dressing up.
Born in September 07, 1988, fairytales & Disney princesses inspired & molded Valle’s style quotient while growing up in a picturesque province of Rizal, Philippines. Sophistication & elegance of Audrey Hepburn, Grace Kelly, Princess Diana, the sultry cinched waists of pin-up girls and sexy icons such as Brigite Bardot & Marilyn Monroe remains the vision in making up a design… a woman that possesses glamour with a touch of sexiness. Patty says about her childhood, “I dream to design gowns and have it worn by a beautiful princess.”
Since highschool, she realized that she wants to become a fashion designer. During school breaks, she did sketches on the blackboard and made designs for her classmates. “Conceptualizing my outfit for Graduation Ball was my first time to design something and make it come to life”. Later on, she took up a business course for two years but eventually pursued to take up Bachelor of Arts major in Fashion Design and Merchandising at De La Salle-College of St. Benilde. She had a chance to be trained by the industry practitioners and respected designers in the Philippines that honed her aesthetics. During her fashion show gala, she won as “Best Designer” which later on opened up opportunities to have her works featured in major fashion magazines.
“Right after graduation, I worked as a designer for fashion retail brands of ladies casual and intimate wear”, she says “it taught me that fashion is not just a way of expression or an outlet of creativity but it’s a business, making a very profitable design, dealing with local and foreign suppliers, building a good relationship with your production team, conceptualizing marketing strategies, customer relation, ability to make it really sell and gain sales.” “It’s great to know that the creative process of fast fashion made me exposed on how to be a creative designer & an effective businesswoman.”
Patty started to gain clients through referrals even she was still a fashion design student. She recalls “I was really nervous to deal with my first ever debutante client yet it gave me gratification, contentment and motivation to perfect my craft. Seeing my client feeling beautiful and confident while wearing my creation is really a mission accomplished.” Now, Patty loves designing gowns for her bridal clients because the process and approach are really much more personal. The gown should reflect the client’s personality. It should speak for herself without uttering a word. It’s a simple way of saying “Look at me… this is my moment.” Patty dreams the same scenario, to walk down the aisle, feel beautiful while wearing her own design and creation. Just like the fairytale stories that she loved to read and imagine way back when she was still a young little girl.